Meet Alina Hetz, Principal of AHID: a New York-based interior design firm that cultivates high end private residences

Behind AHID is my ambition to create design that makes an impact. Every project I take on is guided by two principles: timelessness and function. Instead of having a signature look, I draw inspiration from travel, place, and the individuality of my clients, ensuring each space feels innovative, fresh, and distinctly theirs.

A New York native, I’ve shaped my design perspective through years of study, observing the city’s dynamic lifestyle, and understanding the everyday value of comfort – experiences that continue to inform my work today. My approach blends unexpected elements with harmony, elegance, and usability, while remaining rooted in environmental psychology, ergonomics, and the unique preferences of my clients. From concept to the final walkthrough, I oversee every phase of a project to ensure a cohesive, thoughtful vision is carried through to completion.

BACKGROUND

AHID is built on experience shaped at..

  • Augusta Hoffman Studio

  • David Scott Interiors

FAST FACTS

LIVES IN:

New York City

WHERE I’D RATHER BE:

California

STUDIED:

Interior Design, BFA

DESIGNING SINCE:

2019

PERSONAL STYLE:

Soft modern, minimal

INSPIRED BY:

Harmony and flow

ENNEAGRAM:

8

SNACK OF CHOICE:

A latte and dark chocolate

DESIGN CRUSH:

MIM Design, Nicole Hollis

STYLE CRUSH:

Shea Marie

COCKTAIL ORDER:

Old Fashioned

NEVER WITHOUT:

Sunglasses, water bottle and AirPods

Alina Hetz, Principal